The New Standard: How BEC and CoEffex Are Redefining Talent Search in Life Sciences

Ted Coss

Episode 211:

Our Guest

Ted Coss leads the strategic direction of the top talent search firm in life sciences, Buckman Enochs Coss and Associates (BEC) while ensuring outstanding service and measurable results for clients. With a deep passion for life sciences and healthcare, Ted draws from both professional and personal experiences to understand the transformative impact of these industries.

Since joining BEC in 1993, Ted has successfully completed hundreds of executive searches including numerous C-level placements and large-scale commercial team expansions. Many of the leaders he has placed have gone on to shape the future of global life sciences companies.

Under his leadership, BEC has become a trusted executive search partner with over 40 years of proven success in delivering executive-level talent to life sciences and healthcare organizations. The firm is recognized for building resilient leadership teams that align with aggressive growth goals in biotech, pharma, medical technology, and healthcare services.

Ted offers expert consultation to both emerging startups and established enterprises. His sharp executive search acumen, combined with a consultative, high-touch style, continues to help companies scale effectively, strengthen culture, and achieve long-term growth.

Prior to joining BEC, Ted worked with Robert Half International and earned a BS in Business Administration from The Ohio State University.

What You’ll Learn in this Episode:

  • Why today’s talent strategy must extend beyond recruiting
  • How BEC maintains an unprecedented 5.3% turnover rate in a 15% industry
  • The story behind the BEC–CoEffex partnership
  • How to build a true leadership lifecycle—from hiring to development to retention
  • What makes DRO (Direct Recruiting Outsourcing) a game-changing model
  • How assessment and coaching drive measurable ROI
  • Lessons from BEC’s pivot to 100% virtual hiring during COVID
  • Why “running the play of perfection” builds trust and loyalty
  • How shared values and mission alignment create lasting partnerships
Ted Coss
Ed Molitor

Podcast transcript

[] Ted Coss

Now think about going into the industry and talking about your turnover rate is 2.2%. Think about that and the value that will bring to this industry and to potential clients. That's what's exciting about this partnership. We're helping companies save people's lives. So when you start to talk about, you know, helping that company become successful, helping that company launch a new drug that's going to put, you know, a therapy in the hands of a patient who may not be around if it wasn't for that therapy, then you really kind of feel about what's our mission?

[] Ed Molitor

It's not about a headcount, right? It's about developing the right leaders to develop their people to get their treatments in the hands of the people that need it.

[] Ted Coss

These are the best of the best. This is when you look at the food chain within the pharmaceutical industry. You know, when you're talking about high level, rare disease, oncology, cardiovascular, nephrology companies, you're talking about the top leadership and the top tier individuals in the industry as a whole.

[] Ed Molitor

Hey, welcome back to the Athletics of Business podcast. I am your host, Ed Molitor. Man, do I have just a such an exciting announcement to make today. But before we get to that, let me ask you this question. What if you can not only hire the best talent, the best right fit talent, but also ensure that they stay.

[] Ed Molitor

Grow and lead your company to new heights?

[] Ed Molitor

In this groundbreaking episode, we're going to pull back the curtain on a strategic partnership designed to do exactly that. I am joined today by Ted Koss, president of BEC Search, a premier executive search firm in the life sciences industry. For 46 years, BEC has been the silent force behind building the commercial teams fortune 50 companies and innovative startups alike. But now they're evolving beyond recruitment to solve the industry's biggest challenge. Retention. We're going to dive into the launch of a powerful new partnership between Buckman Enak and Coss BEC Search and CoEffex. Discover Hollow's collaboration combines elite talent placement with data driven leadership development to create a full leadership life cycle for clients. TED reveals the secret sauce behind Bec's astonishing 5.3% turnover rate, far below the industry average. And how integrating proprietary assessments and continuous coaching aims to slash that number even further.

[] Ed Molitor

This is a conversation about building legacy, not just filling roles. We explore the birth of BEC’s trademark DRO direct recruiting outsourcing model, how they navigated the seismic shift to virtual hiring during COVID and why choosing partners such as CoEffex based on a shared Mission and values is the ultimate competitive advantage, not just for BEC Search and CoEffex, but for our clients. If you're in the business of building teams that save lives, this episode is your new playbook.

[] Ed Molitor

Ted, thank you so much for joining us today on the Athletics of Business podcast. I could not be not only more fired up to have you here, but what we are going to dive into and talk about and reveal.

[] Ted Coss

Yeah, it's an exciting day. I've been looking forward to this now for a few months and I can't wait to share, you know, what we're going to share with the individuals and the people watching this. This is fantastic.

[] Ed Molitor

Before we jump into the big reveal, I want to talk about bec, Buckman, Enochs and Coss. And I've been very fortunate to get to know you folks over the course of the last, I would say four and a half years. But just tell the listener, what is it that you do? What is it that makes you stand apart, that makes you so unique in your industry and such a major player?

[] Ted Coss

Yeah. So Buckman, Enoch's, Coss and Associates, we also go by BEC search. We've been around 46 years. We're located in Columbus, Ohio. That's where the corporate office and we have executive recruiters located throughout the country. But if you really talk about who we are and what we do and why we do it the best, we focus in the life science and healthcare industries. That's our specialization and has been for 46 years. We work with clients that are multibillion dollar Fortune 50 companies, as well as the small startup and the growth companies who may be launching either a new drug or a new medical device. For the first time, we really have this breadth and depth of client base that we've had for 30 and 40 years. It's amazing.

[] Ted Coss

You know, clients and companies that we worked with 35, 40 years ago to help them establish their first commercial sales organization. We still work with them today. So, you know, as far as our company, I'm the president of BEC Search. I've been here for 33 years and we have individuals on this team that have been with us for 26 years, 21 years. I mean, so I think that the things that really start to separate us from other executive search firms across the country is our expertise and the tenure of the people that work here at BEC.

[] Ed Molitor

So that many years you've seen a lot change in the industry. Can you talk infinite A little bit. And not only how the industry's changed, but how BEC stayed ahead of that and how you folks have evolved.

[] Ted Coss

Yeah, we really pride ourselves of evolving and changing and doing what is necessary to stay out ahead of our competition and offer the best services in the industry. So once again, I mean, I've been here 33 years. The executive search industry was completely different than what it is now. And let me give you an example. I mean then our searches were retained base or contingent based searches. We still worked with leading life science and growth companies, but there wasn't the need to offer multiple services beyond just conducting a search. And so what's happened, and really with the growth of talent acquisition teams within those companies, with the introduction of a technology that we all know and love by the name of LinkedIn, it's completely transformed the industry.

[] Ted Coss

And so we have always tried to stay ahead of what is necessary to give our clients the best possible service. So let me give you an example. Back in probably about 2017, 2018, were out west in San Diego meeting with a client and they were going to do a pretty big build out to launch a new drug. You know, they were going to hire somewhere in the neighborhood of about 50 leaders, probably close to 2 to 300 field based sales reps. And as part of that pitch, were competing with other companies. We realized that they wanted more than just us placing people. Right. They wanted us to be embedded, you know, within their company, within their talent acquisition team, to be a true extension of that group along with their commercial leadership.

[] Ted Coss

They wanted us to offer other services such as pre or higher assessment services, ongoing leadership development to help them with the retention of the people that we bring into their organization. So we realized almost 10 years ago that we needed BEC needed to change, to be able to compete. And we've done that. We've created a concept called DRO stands for direct recruiting, outsourcing. It's trademarked, it's our concept and no one else in our industry has it. And at some point in time we can dig into that a little bit more. But as part of that DRO service, we're also providing additional services. And that's what we're here to talk about a little bit today.

[] Ed Molitor

We are. And then before we get into that, I want to talk about the DRO and the additional services because I would love to talk about what really sets you apart. And you had mentioned you work with Fortune 50 companies.

[] Ted Coss

Sure.

[] Ed Molitor

Work with new startups. And the thing with the mutual clients that we've had over the years, the thing that I really love about you folks, that resonated so Much with us because this is what we pride ourselves on, is your ability to keep the personal touch, right? To customize everything, to personalize everything, regardless of the size of the build out, regardless of the size of the company. It was very much to the individual. Can you talk about your folks commitment to that and why you are so. What, like, what makes you so good at that?

[] Ted Coss

You know, the individual, and I don't know if it was is Nick Saban or I can't remember what coach came up with this term, but this was our mantra for 2025 and it has been for years. It's, you know, run the plate of perfection. So we have individuals here that have been with us for so many years, they're not looking at the final score. Right? We talk about what we can do every single day to run the play to perfection.

[] Ted Coss

I think if you do that, if you take care of the little things, and this has been going on for 25, 30 years, Ed, in regards to the way that we interact with people, the phone calls that we continue to take, even when it may not directly translate to the final score, the time that there's individuals here on my team, John Denny, who you know, John has been with us for 26 years. The time and the relationships John has built with individuals within the life science industry over the last 26 years is unprecedented. Kirsten Siegel. Kirsten's been one of our executive recruiters for 21 years. I mean, the legacy and the hard work and the weekends that Kirsten works for 21 years, that translates into these special relationships that we've been able to build.

[] Ted Coss

So when you talk about what starts to set us apart, not only the different services that we have, but it's also our people. I mean, the people here at BEC are special. And quite frankly, it's the reason I come in here every day. You know, when you start to talk about things like, you know, the why, it's the people that are here that I love to watch grow and develop, you know, every single day. And hopefully I can help them do that.

[] Ed Molitor

It's that passion about the people. It's your care for the clients. I really think that's what brought us together. Right. Like you want to complete that, the big picture, the complete picture. And several months ago, and this has been a work in progress, like, we didn't rush to this, we did this the right way. But several months ago you reached out to me and you said, hey, Ed, and I'll let you take it from here. And what your thought was and how we approached this together.

[] Ted Coss

Well, we got to know each other over the last few years. I think we really spent a lot of time together. We had the BEC Healthcare Leadership Summit, and we invited three or four industry leaders to come into Columbus, Ohio. And you came in to moderate the leadership summit and did a phenomenal job. But we brought in three commercial leaders from that industry and we spent a day together. You know, you were here, Suzanne, Jason, and Mark. And so we spent time really getting to know each other. So coming away from that, getting to know you know, seeing what your company has done and talking to you about where you guys were heading, we really felt a need to have a more robust strategy as it relates to additional services that BEC were going to offer.

[] Ted Coss

So along with, back in 2018, a number of clients, along with not only establishing our DRO service, they were specifically coming to us about continuing to build and retain their leadership. Okay. And so that happens through a number of different services. And as you and I started to talk and I realized how strong your reputation was in the life science industry as far assessment, leadership development, and coaching, I thought, hey, you know, why don't we potentially talk about a partnership where your firm and your company would be a true extension of what the services that our clients ask for every day here at bec? So that's what after about, you knowing you for a couple years and watching and knowing the team that's behind you and the experience they have in the life science industry, I thought, why not?

[] Ted Coss

You know, I wanted to reach out to you and talk about a concept that I had in mind and. And here we are today.

[] Ed Molitor

And I thought it was a wonderful concept, obviously. And I was. I was quite humbled because anytime someone asks you to be a part of something they have put every ounce of energy and passion and care into, I mean, it's a lot like. It's like letting someone into your house, right? And we've had a few dinners together. To sit down and have that dinner with your family, like, it does take a lot and it's tremendous amount of trust. We are beyond honor, but the synergy is just unbelievable. And what you're doing with the folks that you serve. So how does this look moving forward for you here at CoEffex? I mean, we cannot be more excited. You know, let me back up a second.

[] Ed Molitor

I remember when we brought some folks from our team out to Columbus back three months ago, and we sat down and the ideas that we're bouncing around and the conversations that we're having and the Runway that we have and all the different things that we can do. Our number one focus right now is helping you folks in the recruiting process where with our UMAP assessment and our team that's certified in the UMAP assessment, how do you see that helping your clients as they look to hire the right person?

[] Ted Coss

Well, and I'll let you know, talk a little bit more about exactly UMAP and some of the other services that you provide. But there's a lot of me too pre hire assessment. There's a lot of me too coaching and development that we see out there every day. You know, we're approached by companies to do exactly what we're going to do with CoEffex. And so when you really started to in the meeting that we had 60 days ago and you brought your leadership team from COEFFEX in here and you started to talk specifically about umap, you started talking about the data associated with your coaching and development retention of the leaders that you work with. I came away from that meeting feeling like, boy, this is special.

[] Ted Coss

This is something different that no other company that has come to us to talk about doing this really offers. And so when I looked at the leadership of the team that you have within your company, very tenured life science, commercial leadership who've built teams, who've done exactly what we do and work together with our clients every day, when I understood that they were going to be part of your company and how you're offering something that no one else offers, we got excited. And that's why, you know, that's why we are here today. I mean, it's. What you do is different. What you do is special. And we feel the same way about Bec, you know, we feel what we add and the things that we bring to our clients no one else can offer.

[] Ted Coss

And that's why, you know, that's why once again, I'm excited about our future.

[] Ed Molitor

Yeah, it's pretty unique because with CoEffex, we have the Coaching Effects survey, right. And we have over 500,000 coaching relationships that have been measured over a decade. I mean, it cannot be matched in the industry. And it speaks to the person, it speaks to the coaching leader, it speaks to the experience that the folks that they lead has. And what's really awesome about UMAP for you and your client, and I mean for us as well, because we use it with our clients, is it maps the whole person. This isn't just a personality, this isn't just your skills. This isn't just Your strengths. You know, we dive into the values. We dive into your top five CliftonStrengths, we dive into your preferred skills versus skills that are a bit of a challenge. And there's a character descriptor. But here's the thing.

[] Ed Molitor

And you and I have talked about this before as well as John, when I was coaching college basketball, everybody wants to know, can I win with this kid? Can I win with this kid? Can I win with this kid? And when I got into a thousand years ago, when I got into the recruiting space, I lean into what I used to think about as a coach. When I was standing in those gyms in the middle of nowhere, I wanted to know, of course, we all want to know if we can win with this person. I wanted to know if I could lose with this person. Can we go through challenging times? Can we go through adversity? How is this leader going to respond to all of the ambiguity, all of the constant change that happens in this industry? What are their values?

[] Ed Molitor

Like, what's going to drive their decision making? What's going to drive their hiring process when it's time for them to be the hiring manager? And that's what I really love about it. Because now we're getting down to it, we're talking about real things of substance. Because at the end of the day, that's what helps you run the plate of perfection.

[] Ted Coss

Yeah. And think about this. So within our DRO concept, we've been tracking every single placement that we've completed over the last 14 years. Now, you know, we track it through LinkedIn. And the number one aspect of what our clients are looking for, typically, is they're looking for the retention of their people and then the ongoing promotion and growth and leadership of those individuals. That's what makes them successful. That's what drives revenue. Okay, so over the last 14 years, our firm, we average about 350 to 400 placements a year. And we track every one of those individuals on a quarterly basis. Are they still with the company we placed them with, had they been promoted?

[] Ted Coss

And what we found, and this is the data and this is the other piece I love about what you guys offer is, you know, the average BEC placed candidate has a 5.3% turnover rate. It's unheard of. Industry averages within a commercial build or within medical affairs build, within a life science startup or even a growth company, it's up around 15% annual turnover, we're at 5.3%. So when I start to think about, okay, how can we even make that better how can we even go to our clients and say, listen, now we're two years down the road. We've been partnering with CoEffex. You know, we bring in the assessment piece, we bring in the ongoing coaching and development piece. I cannot wait to see what those numbers look like. 24 months from now. It could be in half.

[] Ted Coss

I mean, now think about going into the industry and talking about your turnover rate is 2.2%. Think about that and the value that will bring to this industry and two potential clients. That's what's exciting about this partnership into.

[] Ed Molitor

Something that we love to talk about. Let's bring golf into the mix here. Right? Like everyone wants to talk about. They went from an 18 handicap to a 10 handicap. That's great.

[] Ted Coss

Right?

[] Ed Molitor

But the real magic happens when you go from a 10 to a 7, right. Or a 7 to a 5. But think about going from a 5 to a 2. It's a complete game changer.

[] Ted Coss

Yes.

[] Ed Molitor

And talk about that, though. You know, you talk about going from the five point.

[] Ted Coss

Was it 5.3, 5.3%, 5.3%?

[] Ed Molitor

Think about going from a 5.3 just.

[] Ed Molitor

To a three, right.

[] Ed Molitor

Or just to a two and a half. How significant that is. Because those leaders that you're retaining in that mix are the ones probably that everybody else is going after because they're so dang sure.

[] Ted Coss

Yeah. I mean, think about, you know, the reasons that companies sometimes don't hit the numbers. Whether you're just getting started or you've been a company for years and you've just built a new team, is when you lose people. Right. If you keep that retention rate low. And I'm talking two and a half, three and a half, 4%. And then you're building your teams from within and you're promoting those individuals internally and they keep stepping up and they're winning. Every individual within that organization is going to stay. They want to be part of it. That's the culture that these companies want. That's what we're here for. We're to be the leading executive search firm along with the leading leadership and development firm. I mean, this combination, this collaboration, this partnership, it's never been done in this industry.

[] Ted Coss

And we are so excited to get this thing started.

[] Ed Molitor

Yeah, we are thrilled. And, you know, it's funny, I was thinking as I was listening to you talk, it's funny how things come full circle and it seems like a thousand years ago when I was in the recruiting space, and it was about 11 years ago, it was my last year in it what really made me start, you know, my old company in terms of leadership development and executive coaching was the fact that I realized as we played in where I was, we specialized in placing former eggs in retired military, which is incredibly rewarding. You love the relationships you build. But I realized was, man, I really missed the transformational part. You know, when I was a college coach, it was about making a difference in young men's lives. Right. It was seen more than they seen themselves.

[] Ed Molitor

It was about, you know, preparing them for the game of life. And once we helped place these candidates and once the job rack was filled for our client, we didn't hear from either of them again until they needed something. There wasn't a day to day development, there wasn't the quarterly development. And that was something that I wish we had provided. And now here we are because it's a complete game changer and your commitment to be embedded in your client's culture, to be embedded in your clients day to day. You can talk about the full leadership life cycle with our emerging leader programs as well. But it's ongoing and sustainable. And we talked about getting from 5.3 to say 2.5. But can you imagine the significance of staying there over time?

[] Ted Coss

Incredible. Yeah.

[] Ed Molitor

I mean, and then all of a sudden you're hiring internally, you're promoting internally because your bench of leaders, you know, three, they're ready to go. They've been, they've been indoctrinated in the behaviors and in the activities and in the day to day and had this incredible and uncanny ability to deal with reality in real time. It's just a lot of fun and it speaks volumes to what you folks do at BEC and community. Committed to who you are.

[] Ted Coss

Well, I'm thinking about this, you know, in our industry and what we do and the people that we work with, these life science. Let's talk about life science companies. They are committed to their patients, they're committing to saving lives. So we have, we're fortunate enough to partner with a number of, we'll call them rare disease biotech companies. And these companies are introducing drugs and therapies that save people's lives. And so when you start to talk about what gets you excited, being in our industry and specifically within this specialization, we are helping companies not just build teams and drive revenues and those types of things, we're helping companies save people's lives.

[] Ted Coss

So when you start to talk about, you know, helping that company become successful, helping that company launch a new drug that's going to put, you know, a therapy in the hands of a patient who may not be around if it wasn't for that therapy, then you really kind of feel about what's our mission, what's our value? Why does BEC exist and why do our recruiters come in here every day? You know, it's just not about what they want, but it's about how we can help these clients get these products into the hands of these patients and save lives. So, you know, it's just a really cool aspect of what we do here every day.

[] Ed Molitor

Well, and then you think about the purpose, you think about the why you and I both firmly believe, and we agree on this, is that, you know, greatness comes from being a part of something bigger than yourself. When you can connect everything that you do to the patient and to the. Also the purpose and the why of your clients. It's not about a headcount.

[] Ted Coss

Right.

[] Ed Molitor

It's about developing the right leaders to develop their people to get their treatments in the hands of the people that need it.

[] Ted Coss

Right, exactly.

[] Ed Molitor

For their families. It's pretty dang amazing. Hey, do you want to dive in a little bit more to the DRO model?

[] Ted Coss

Sure. No, that would be great. So really, it was created back in 2018 and you know, like anything, it takes some time to get through some trademark. But with the industry shifting. Right. We're just not here to fill positions. And companies were looking to really partner. BEC offers three different services. Okay. We offer executive level retained search services, we offer professional search services which are engagement based and then these project based, dro, project based service. And that's become a big part of what we do here every day. So we sat down and went to our clients and said, okay, what's most important to you that you're looking for and what do you need from us? And they said, we need someone that we can trust.

[] Ted Coss

We need someone that can be a true extension of our talent acquisition, our human resource and our leadership team. And we're going to partner with you in regards to working on projects. Let me give you an example. We just completed a second project with a phenomenal San Diego based rare disease company. And we helped them build their first commercial team about three years ago to launch a new life saving therapy. And we just help them again because they have another indication coming up next year. Build a whole nother team, Build a whole nother group of individuals who are going to help them meet their goals. So when I talk about dro, it stands for direct recruiting, outsourcing. We are truly embedded within these companies. Our Recruiters have their email address. You know, they trust us. We extend the offers to the candidates.

[] Ted Coss

Twenty years ago, that was unheard of, an executive search firm to extend an offer. I mean, we work with their total rewards department in regards to structuring what that offer is going to be and what it's going to look like. So when we talk about being embedded, I mean, we are a true extension of talent acquisition, human resources, commercial leadership, chief on the medical affairs side of their business, their clinical leadership. So when you start to talk about dro, it's all this additional service that they're looking for that we can bring to the table, which includes the leadership development, the pre or hire assessments, and some of the other things we're talking about today.

[] Ted Coss

Now, since were one of the first back in 2018 to understand where the, you know, really where the market was going in executive search, we're fortunate enough now, Ed, to be one of maybe three or four companies in the country that have the ability to do what we do. And quite frankly, we even separate ourselves from the other three or four. You know, and that's why, knock on wood, I mean, we've been so fortunate. And so I don't know what the right word is. We're just fortunate to be able to compete, you know, for those projects here literally on a weekly basis and to be able to help those clients build those organizations. We just couldn't be more excited about what the position we're in and how we're even going to get better.

[] Ed Molitor

Well, I love the posture that you guys have and I love the approach that you take because you're not paying lip service, right? This isn't just, this isn't. We want to do it because other people think we should do it. They say we want to do it because we greatly value the total impact that we can have on our clients. And you know what, there's something missing. And now we're going to be intentional about who we bring in, why we bring them in to partner and then where we go with this.

[] Ted Coss

Yeah, and here's the other piece. You know, because of the success we had not just with the DRO and over the project based work, but the success we've had with these clients that go back 35 years. You know, the reason we are who we are, the reason we're here 46 years, is because those same people, I talked about this, they call us back and see and that's the difference too, between, you know, when we engage with these clients, we get repeat business, additional projects Ongoing business from them. We're not, hey, we're here for you for the next four months and you're never going to hear from us, you're never going to see us again. That's not the case. I'm involved. John Denny, vice president here. We are involved in every single project and we just don't disappear.

[] Ted Coss

We don't just hand it off to our recruiters. We make sure that we complete every single project on time. And the client walks away and says, ted, we would never use anyone else. And that's our goal. Our goal is to have them. You know, we just went through a wrap up project meeting with a company last week and they're wonderful people, they're leaderships, they're titans in the industry. And for them to say, we've done it twice and we have other indications coming down the road and we would use no one else, that's what we're here for.

[] Ed Molitor

While we're on the subject of they call us back, we would never use anyone else, which are the most amazing things to hear. Can you share a story? Give us one of those, you know, we complete the project in time, what have been some of the bigger challenges and just pull one story, bigger challenge that you've faced where you really kind of had to, you know, lock in, dial in the focus and say, okay, you know, this adversity is actually an opportunity and here's what we're going to do. We're going to knock it out in the park.

[] Ted Coss

Well, some of the biggest challenges happened five years ago during COVID as you guys know. I mean, the industry itself completely changed overnight. We had clients that were moving forward because they had a therapy or a drug that they had a launch and they were going to launch and you know, they had to hire 50 or 60 or 70 people across the sales organization. And historically, a lot of those interviews were done in person, right? You know, you're going to get to know your hiring manager, you're going to get to know the VP of sales, you're going to get to know the chief commercial officers. So were literally involved in two projects at the time when Covid happened. And so one of the biggest hurdles for us was transitioning that entire process virtually. You know, it was almost unheard of.

[] Ted Coss

I mean, yes, companies and clients did virtual interviews, but to do a complete process from first interview to second interview to panel interviews to a final interview without ever meeting the candidate, that was unheard of until Covid. And so, you know, we had to quickly pivot and Create the reality of being able to help those clients through that process and still hire top talent. You're always going to have small hurdles. You know, the FDA is always going to push something back a little bit. You know, you're always going to have changes in regards to strategy on where this company's heading. But if you talk about a major hurdle and a major change, it had to do with literally going away from any face to face interviews strictly to virtual interviewing from beginning to end.

[] Ed Molitor

How did you keep the personal touch with that? I remember when that happened. How did you guys go about doing that?

[] Ted Coss

Well, we had to make sure that, you know, the clients and the candidates had to be comfortable with going through this process. You know, the one thing that I mentioned about the type of search we do, we're working with very specialized high level rare disease biotech companies. So people who are watching this that maybe aren't in the industry, they're like, what does that mean? You know, we're not dealing with entry level roles. We're dealing with high level, highly compensated individuals who've been in the industry for 20 and 30 years. And so, you know, the one aspect of working with those individuals is they are very experienced and they're very selective. I'm talking about the candidates in regards to if they're going to make a change, a career change. Same thing with the clients. These are the best of the best.

[] Ted Coss

When you look at the food chain within the pharmaceutical industry, you know, when you're talking about high level, rare disease, oncology, cardiovascular, nephrology companies, you're talking about the top leadership and the top tier individuals in the industry as a whole. And so we had to make sure that they felt really comfortable with literally hiring individuals without ever meeting them. Now, that being said, Ed, I mean, as you know, we're talking commercial and we also do regulatory, medical affairs, clinical. A little bit bigger challenge there because sales leadership, salespeople are very engaging. They can get through a virtual interview, series of interviews and really still get to know a person. So now it's the norm. Right now it's the norm. We still have clients that still to this day will offer up.

[] Ted Coss

Do you want to go back to flying candidates to a final interview to corporate? They're like, no, we're good. We've had a lot of success hiring people virtually. Our teams are growing our revenues moving forward, so it's here to stay.

[] Ed Molitor

Funny how that happens though, isn't it? I mean, yeah, well, we didn't have the technology 20 years ago and 15 years 10 years ago. But you realize we really banged our head against the wall, for sure.

[] Ted Coss

I mean, look at how we're doing this today. I mean, did this exist, this technology, prior to Covid? Kind of, but not at the level of what we see and how we all interact, you know, on a daily basis. You know, just instead of picking up the phone, we hit the button and we talk like this.

[] Ed Molitor

So getting back to the partnership, how does CoEffex, and we've touched on this, how does. How does CoEffex serve bec? Most importantly, how does it serve the client over the long term in your mind? Because I really, like. I'd love to lay it out there because there's really so much there and it can be very simplistic, step by step. There's a new value add in every step of the way.

[] Ted Coss

It's the ongoing relationship that CoEffex is going to continue to have with the same leaders that. That we work with every single day. And so the beauty of you and your company coming in, Kelfax, continue to work with those leaders, continue to put succession planning in place for executive leadership, continuing to really move them forward along with bec, staying in touch. That's where I see this continuing. When I talk about clients just don't use us for a project and are unsatisfied and move on. That's not who we are. So when I see COEFFEX and I talk about the expertise and the leadership within your company, we see you being involved with those clients forever, just like we are.

[] Ted Coss

And so maybe you can share with us some of the things that you do, you know, specifically within CoEffex to make sure that those clients continue to work with.

[] Ed Molitor

You said, it's funny, I feel like we could sit here all day and talk about what we do, but the bottom line is this leadership development. Everybody invests in leadership, right? And they invest a lot of money, but can they truly understand what their ROI is? You'd be amazed how many conversations I have. And someone will say, hey, listen, we'd love to work with you, but we spent our dollars on this. This is what we have it budgeted for next year, but give us a call in the year, or here's what.

[] Ed Molitor

We did last year, or, you did that last year.

[] Ed Molitor

That's great.

[] Ed Molitor

How'd that go?

[] Ed Molitor

How'd that work with your people? They tell us they liked it.

[] Ed Molitor

That awesome.

[] Ed Molitor

They liked it. But what was the return on your investment? And the thing that we have the ability to do here at CoEffex is we turn leadership into measurable growth. We have proprietary coaching effect survey. We benchmark leadership effectiveness against over 500,000 coaching interactions. And that helps us establish a clear baseline. Right. Then what we do is we elevate, we take that data and we turn into action. And then we help you sustain that. And we sustain it throughout continuous tracking, development and reinforcement. And it's great. And you think about it. It really speaks into what you are doing and what you want to do for your clients.

[] Ted Coss

That ties exactly into. So let's talk about value that we bring our clients. We talk about investment in talent for impactful results. That's part of our dro. What does that mean? What that means is we have other competitors that are out there every single day who quite frankly, they're less expensive than we are.

[] Ed Molitor

Bec.

[] Ted Coss

We are not the race to the bottom least expensive opportunity for you to build your organization. We're just not. But we are the best value. And that value comes back to exactly what you're talking about. It's the retention and the ongoing leadership development. What happens with the people that we place. So. Absolutely. I mean, that fits exactly into the value that we bring our clients.

[] Ed Molitor

And to build on that, let me read some numbers to you here. That's from our research over the last 17 years. But think about this. Leadership development that moves a needle. Here's what we are going to do together, right? 70% greater likelihood of sales teams exceeding their performance goals when leaders coach effectively. Okay. Teams are 3.8 times more likely to be highly engaged. And we all know what happens when they're highly engaged. Organizations see a 3.0 times, 3 times lower turnover of top talent, which is significant because that goes back to what we're talking about. How do you go from 5.3 to 2?

[] Ted Coss

All right. Right.

[] Ed Molitor

Leaders build 7.0.8. Almost eight times greater trust, clarity, and follow through with the people that they lead. And then employees, and this is huge. Are 5.5 times more likely to recommend their organization as a great place to work. I mean, those numbers, to me, while they may seem simple and they may seem, you know, kind of whatever on the surface, those are huge numbers.

[] Ted Coss

Absolutely. I mean, and. And your best companies, that's what they're looking for. That's. They want that and they need that.

[] Ed Molitor

And that's something I want to. Yeah, that's what I want to ask you. And I hate to interrupt you, but I get so excited when you and I talk about these things. Who do you work with? And I don't mean the life science, the rare disease the what types of people, what types of leaders, what types of organizations and cultures do you like to be a part of? Because to me that's where it becomes really powerful. When you get to, and I don't mean this in an arrogant way, right, or snotty way, when you get to choose who you want to take a shot at, not you're not getting given every deal, but who you want to take a shot at doing business with.

[] Ted Coss

And partnering with, number one, we look for the companies that are saving patients lives. But let's start right there. When you can work with a company that has an impact on saving lives, I mean, let's focus, you know, on how you feel about bringing them top talent to be able to do that. So that's number one. Number two, we look at the culture that's maybe already established even in a very early stage. So a lot of times these companies, you know, let's talk about the FDA process. It takes years to get a drug through a process. So this company's already got, you know, people in clinical, people in pre commercial. They've already built a team and a culture and now they're getting within a year or so of being able to actually hopefully get the approval and launch this product.

[] Ted Coss

So we're able to meet the leadership, we're able to sit down with the CEO, we're able to sit down with a chief commercial officer, we can sit down with a chief medical officer, head of people's success. And we take the time to get to meet those people as part of our process. So a lot of times when we identify a company that's going to be within the next year or two launching a new product, I reach out to them, John Denny reaches out to them and we want to get to know them not so much about, you know, what they probably are doing or what's going on right now, but where they are going to be in the future.

[] Ted Coss

So we take the time fortunately to get to know those people and then we come away and we say, boy, is that someone who's like our organization? Is that someone who fits our culture? Is that someone who has the integrity, you know, now you talk about, you know, values and mission of what BEC is built on. Is that someone who has the same work ethic, is that someone who basically has the same mission that our companies build on? That's who we're looking for. We want those companies and quite frankly we are fortunate I mentioned we do get calls and we do go through this process with other companies and we get to know the leadership teams, and not all of them are for us because they may not align with what we want.

[] Ted Coss

They may not align with our cultures and our mission and our values here at bec. And when we look back, the companies that we do partnership, where we're aligned on values and mission, it's a home run. Those are the partners we've been with for 30, 15, 25, 10 years. Those are the partnerships that work.

[] Ed Molitor

I really, truly believe that's why we're so aligned.

[] Ted Coss

Yeah.

[] Ed Molitor

And the fact that we're connected. This partnership is an amazing collection of people. And when you do things the right way, for the right reasons, you tend to have a lot more fun, even when you're in the fight. And to take that journey alongside each other and alongside bec's clients, I couldn't be more excited.

[] Ted Coss

Yeah, we're looking forward to it. I know you guys are kind of coming up with a lot of great information that's going to be coming out regarding CoEffex. You know, obviously, we can't wait to get the partnership started. We can't wait to get this going. And before you know it, you know, hopefully we'll be looking back. I know we're going to be looking back within the next six months to a year, talking about how this collaboration, this partnership has changed the industry. We are here to give these clients something they've never had. The combination of BEC and COEFFEX doesn't get any better than that.

[] Ed Molitor

It doesn't. It doesn't. When we're looking back a year from now, we're looking back at the success and the impact the leaders that you folks brought on had with their clients. You have to make me one promise. We do it in Columbus, Ohio, and we go back to that same steakhouse that were at.

[] Ted Coss

Absolutely.

[] Ed Molitor

A few months ago. That was insane. What was it. What was it called again?

[] Ted Coss

There's a couple great ones here and they, you know, there's two, you know, the Ocean Club was where went, and that's the place that's special. And it's a great locally owned. They have, obviously they have restaurants all across the country, but it is based in Columbus, Ohio, and it's a phenomenal restaurant.

[] Ed Molitor

Well, Ted, I can't thank you enough. You can find everything about BEC Search at becsearch.com as well as our partnership. And at becsearch.com go to the Leadership tab. I look forward rd to what lies ahead. And find out more about CoEffex.com LinkedIn page CoEffex. All the social handles are at coeffects. Ted. Where else can we find out more about BEC search?

[] Ted Coss

Call me. Pick up the phone, call Ted.

[] Ed Molitor

Coss.

[] Ted Coss

I'll tell you everything you need to know about us.

[] Ed Molitor

And that's one thing that never gets old, right? Exactly. That's one way of doing things we talked about. Everything's evolved instead of the face to face and now it's or teams. Pick up the phone and call Ted. I can't thank you enough for your time, my friend.

[] Ted Coss

Thank you.